PRIVACY POLICY

Last Revised: April 22nd, 2019

This Privacy Policy (the “Privacy Policy”) describes the privacy practices for Northern Direction Limited, DBA Sports Betting™ and its affiliates (“Sports Betting”, “our”, “us” or “we”). The purpose of this Privacy Policy is to inform you about the types of information we gather about you, including information gathered when you use Sports Betting™’s mobile applications, games and related services, which include, without limitation, applications for mobile devices or third party social networking services (collectively, the “Applications”, “Apps” or “App”), Sports Betting™’s social media pages or our websites (collectively, the “Sites”) or any of the services offered on the Sites (the “Services”), and information we may receive from third parties or affiliates, how we may use that information, whether we disclose that information to anyone, and the choices you have regarding our use of, and your ability to correct, the information. Sports Betting™ strives to help visitors and users of the Applications, Sites and Services protect their privacy while using our Applications, Sites and Services. By accessing or using the Applications, the Sites and the Services, you expressly consent to the use and disclosure of information as described in this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please exit our Applications, the Sites and the Services and do not provide Personal Information to us.

We reserve the right to amend the provisions of this Privacy Policy at any time. We will alert you that changes have been made by indicating on the Privacy Policy the date it was last updated. We encourage you to review this Privacy Policy from time to time to make sure that you understand how any personal information you provide will be used. Unless otherwise defined in this Privacy Policy, terms and conditions used in this Privacy Policy have the same meanings as in our Sports Betting™ Terms and Conditions, accessible at https://www.sportsbetting.lv/terms/ site.

How We Collect and Use Information.

We may collect information in several ways by your use of the Applications, Sites and Services, as well as from forms you submit to us, or personal correspondence, such as emails or letters that you send to us. We may ask you to voluntarily provide us with personal information on Applications, Sites and Services. In addition, when you log onto or access the Applications, the Sites and the Services, our servers may log your IP address, the URL of your request and other information that is provided in the HTTP header. Also, our third-party service providers may ask you voluntarily to provide personal information on their websites and may share such personal information with us, as governed by their respective privacy policies. Our use of information received from a service provider will be dictated by the service provider’s privacy policies and not this Privacy Policy.

We collect two types of information: personally identifiable information and non-personally identifiable information. Personally identifiable information is information that identifies you or can be used to identify or contact you (“Personally Identifiable Information”). We also may collect information that by itself typically cannot be used to identify or contact you, such as demographic information (e.g. age, profession or gender), IP addresses, browser types, domain names, and other anonymous statistical data involving the use of the Applications, the Sites and the Services (“Non-Personally Identifiable Information”). Personally Identifiable Information we collect may include (but are not limited to) your name, email addresses, mobile phone number, gender, age, username and password, device model, phone carrier and other information either desirable or necessary to provide quality services to our customers and visitors. We may also collect information about you relating to your use of the Applications, Sites and Services, your communication and product preferences, and information pertaining to the identification of your mobile or other electronic device from which you access the Applications, Sites and Services.

Like many other websites Sports Betting™ may use cookies to customize content specific to your interests and track your use of the Sites. “Cookies” are text files that are placed on your computer and may be used to store your personal information. In addition to cookies, Sports Betting™ may use other now known or later developed technologies, to assist Sports Betting™ in observing the behavior of users visiting the Sites. These technologies access individual user information but the information is used only to compile aggregated statistics about the Sites usage.

This Applications and the Sites uses a web and mobile based analytics service (and in the future may use other similar sites or services), to better assist Sports Betting™ in understanding how the Applications, the Sites and the Services are used. The analytics service will place cookies or other specific identifier on your computer, the smartphone or the tablet device that will generate information that we select about your use of the Applications and the Sites, including your device IP address. That information will be transmitted to and stored by the analytics service. The information will be used for the purpose of evaluating consumer use of the Applications and the Sites, compiling reports on Applications and the Sites activity for Sports Betting™’s use, and providing other services relating to Applications, the Sites and the Services activity and usage. The analytics service may also transfer this information to third parties where required to do so by law, or where such third parties process the information on the analytics service’s behalf. In case of the Sites may refuse the use of cookies by selecting the appropriate settings on your browser. Please note that by doing so, you may not be able to use the full functionality of the Sites.

Furthermore, to provide location-based services on Sports Betting™ products, Sports Betting™ and our partners may collect, use, and share precise location data, including the real-time geographic location of your mobile devices.

Finally, if you access our Applications, the Sites and the Services via a social networking service, you allow Sports Betting™ to access certain information from your profile from that social networking service. By accessing the, Applications, the Sites and the Services via a social networking service, you are authorizing Sports Betting™ to collect, store, and use in accordance with this Privacy Policy any and all information received by Sports Betting™ from the social networking service.

To the extent we are able to do so, we may link your Non-Personally Identifiable Information with your Personally Identifiable Information. We may also link information collected online with information we collect offline or that is collected online by third parties.

Sports Betting™ may use the information collected from you to provide services which you have requested from us. We may also use your personal information to send you targeted messages, publications, news, and information about new products, events, special offers, promotions and benefits. Sports Betting™ may use third-party service providers to send and distribute e-mail and to perform other marketing and support functions. We may use information we collect from you to improve the content of the Applications, the Sites and the Services, to enhance users’ experiences when visiting or accessing the Applications, the Sites and the Services, and to customize the content and layout of the Applications, the Sites and the Services for each individual user.

Sharing of Personal Information

Except as set forth in this Privacy Policy or as specifically agreed to by you, we will not disclose any information we gather from you on the Applications, the Sites and the Services. We may share your personal information with our affiliates or with select third parties who offer goods or services we think may be of interest to you. From time to time, we may partner with other organizations or companies to provide co-sponsored or co-branded promotions, products, services or events and may share your personal information with our cosponsor(s) and partners. Additionally, Sports Betting™ may provide your personal information to service providers or contractors to perform functions on its behalf, such as, but not limited to, companies or individuals hired to: communicate news, deliver Sports Betting™’s promotional materials via e-mail and direct mail, promote Sports Betting™’s social media presence and activities, to develop, enhance, market or provide any of Sports Betting™’s products, to process credit card payments and to assist Sports Betting™ with sending communications and performing other marketing and support functions. Also, Sports Betting™ may use third-party social media platforms, including third-party social media websites, to communicate with you.

We also may share with third parties aggregated demographic and statistical information that is not personally identifiable.
Sports Betting™ also may disclose an individual’s personal information:
• to a person who in the reasonable judgment of Sports Betting™ is seeking the information as an agent of the individual;” • in situations where sharing or disclosing your information is required in order to offer you products or services you desire;” • to a third party or parties, where disclosure is required or permitted by law;” • if, in the reasonable judgment of Sports Betting™, it is necessary enforce compliance with our internal policies or the Terms and Conditions or to protect our Applications, Sites, Services, customers, or others; and” • to any other entity that acquires all or a portion of our organization by merger, reorganization, operation of law, or a sale of some or all of Sports Betting™’s assets. Sports Betting™ may be required to use or disclose your information in connection with a legal action or other proceeding, including without limitation, in response to a court order or a subpoena. We also may disclose such information in response to a law enforcement agency’s request.

The Services support and may encourage interaction among players of Sports Betting™ games, Applications and Sites. In Sports Betting™ games, Applications and Sites, your social networking service friends or contacts may see your name, profile photo and information and descriptions of your game activity. In Sports Betting™ games, Applications and Sites, friends and other players may be able to see your game profile, which may include your name or a “game, Application or Site name” and your profile photo and related information. Other players may also be able to send you game, Applications and Sites requests or even friend or contact requests through the related social networking service’s communication channels.

With your consent, we may send push notifications to your mobile device to provide game and Application updates, product information and other relevant messages. We also may send local notifications to your mobile device to provide game and Applications updates and other relevant information.

Through the Applications, Sites and Services, Sports Betting™ may make available areas that allow for user interaction, including blogs, forums, bulletin board services, chat areas, or other message and communications features. Some of these forums may require registration. Please remember that any information that is disclosed in these areas becomes public information, and you should exercise caution when deciding to disclose your personal information.

As Sports Betting™ continues to grow and business develops, we might sell or buy certain subsidiaries and/or business units. In such transactions, customer information is generally one of the transferred assets, but would remain subject to the protections described in this Privacy Policy (unless you consent otherwise). Also, in the unlikely event that Sports Betting™ or substantially all of its assets are acquired, customer information would in most cases be one of the transferred assets.

Notice To Children Under The Age Of 18 And Their Parents Or Legal Guardians

THE APPLICATIONS, THE SITES AND THE SERVICES ARE INTENDED FOR ADULTS. WE DO NOT KNOWINGLY OR INTENTIONALLY COLLECT PERSONAL INFORMATION FROM ANYONE UNDER THE AGE OF 18. IF YOU ARE UNDER THE AGE OF 18, PLEASE DO NOT PROVIDE ANY PERSONAL INFORMATION TO THE SPORTS BETTING™. IF YOU KNOW OF ANYONE UNDER THE AGE OF 18 WHO HAS PROVIDED US WITH INFORMATION, PLEASE CONTACT US IMMEDIATELY AND WE WILL REMOVE THE INFORMATION. BY USING THIS SITE, YOU REPRESENT THAT YOU ARE AT LEAST 18 YEARS OF AGE.

Information Security

Sports Betting™ is committed to protecting the security of any personal information you provide to us. We maintain commercially reasonable safeguards to maintain the security and privacy of personal information that you provide to us. After you have submitted your information online to Sports Betting™, we recommend that you end your browser session before leaving your computer. In spite of these protections, Sports Betting™ cannot guarantee the security of any data submitted over the Internet. After your information reaches Sports Betting™, however, it is stored on servers (or in the case of information received from you in person, in writing or over the phone, in physical storage areas) protected by procedures and technology designed to block reasonably foreseeable intrusions by unauthorized third parties.

Unfortunately, the transmission of information via the Internet is not completely secure. Although we do our best to protect your information, we cannot guarantee the security of any information you transmit to the Site. Any transmission of information, including Personal Information, is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Applications, the Sites and the Services.

If a password is used to help protect your accounts and Personal Information, it is your responsibility to keep your password confidential. Do not share this information with anyone. If you are sharing a computer with anyone, you should always log out before leaving a site or service to protect access to your information from subsequent users

Opt-Out From Mailings

From time to time, you may receive periodic mailings, telephone calls or e-mails from Sports Betting™ with news or other information on events, products, services, discounts, special promotions, upcoming events or other offers from or on behalf of Sports Betting™. If at any time you wish to stop receiving emails or mailings from Sports Betting™ please follow the unsubscribe instructions set forth at the bottom of most promotional e-mail messages from Sports Betting™ or contact Sports Betting™ directly and we will remove you from Sports Betting™’s mailing list. We treat each Application, Site and Service individually, so if you are receiving mailings from more than one area of Sports Betting™, if you want to unsubscribe you must do so with respect to each such area individually.

Third-Party Websites and Applications

This Privacy Policy applies solely to information collected by Sports Betting™. This Privacy Policy does not apply to other websites or applications that are accessible through the Applications, the Sites and the Services, including but not limited to any third-party websites that process payments on behalf of Sports Betting™. Please be aware that third-party websites that process payments for Sports Betting™ and websites for our advertisers, sponsors, affiliated entities and other third parties that are accessible through the Applications, the Sites and the Services may have their own privacy and data collection policies and practices. Sports Betting™ is not responsible for the privacy practices of such websites or applications and will not be responsible for any actions or policies of such third parties. The fact that the Applications, Sites and Services links to a websites or applications or presents a banner ad or other type of advertisement does not mean that Sports Betting™ endorses or authorizes that third party, nor is it a representation of any affiliation with that third party. If you click on a link leading to a third party websites or applications, including on an advertisement, you will leave the Sports Betting™ site you are visiting or application you are running and will go to the websites or applications linked to. These third party websites and applications may place their own cookies or other files on your computer or mobile device, and may collect data or solicit personal information from you. Other websites and applications follow different rules regarding the use or disclosure of the personal information you submit to them. Because Sports Betting™ cannot control the activities of third parties, it cannot accept responsibility for any use of your personal information by such third parties, and it cannot guarantee that they will adhere to the same privacy and security practices as Sports Betting™. We encourage our users to be aware when they leave the Applications, the Sites and the Services and to read the privacy statements of each and every third-party website and application that you visit or access before providing any personal information.

Display of Advertising and opt-out

From time to time we may use a third-party service provider (“Provider”), to serve advertisements on our behalf across the Internet, applications for mobile devices and sometimes on the Sites and the Applications. When a Provider displays online advertisements to you, it will place one or more “cookies,” pixel tags and/or other similar mechanisms on your computer in order to recognize your computer each time it displays an ad to you. Because the Provider serves ads on many different websites, it is able to compile information over time about where you, or others who are using your computer, saw and/or clicked on the advertisements it displays. The Provider may share that information with us. The Provider and/or Sports Betting™ use this information to make predictions about your characteristics, interests or preferences and to display targeted advertisements that the Provider believes may be of interest to you. The Provider may also associate this information with your subsequent visit(s), purchase(s) or other activity on participating advertisers’ websites and applications in order to determine the effectiveness of the advertisements.

While the Provider may use some of the information it collects in order to personalize the ads it shows you, it designed its system to select ads only on the basis of data that does not personally and directly identify you. For example, it may select the ads it displays according to certain general interest categories or segments that it has inferred based on (a) demographic or interest data, including any you may have provided when creating an account on the Sites (age, zip or postal code, gender, etc.), demographic or interest data acquired from other companies, and a general geographic location derived from your IP address and (b) the pages you view and links you click when using the Provider’s and its advertising partners’ websites, applications and services. The Provider may also use nonpersonally identifiable information collected from you in its “data cooperative” to run targeted advertising campaigns.

You also may have a right to opt-out of personalized targeted ads, if the Provider is a member of the Network Advertising Initiative (“NAI”). In that event, you may opt out of targeted ads served by the Provider, or any or all NAI members, by visiting http://www.networkadvertising.org/choices/ site. Please note that when you opt-out using this method the Provider or the NAI (as applicable) will place an opt-out cookie on your computer. If you delete, block, or otherwise restrict cookies, you may need to renew your opt-out choice. Once you have opted out, the Provider will no longer use information it has collected to help deliver targeted advertisements.

International Transfer

If you are located outside the Americas region and are accessing the Applications, the Sites and the Services or providing personal information to Sports Betting™, or submitting such information through the Applications, the Sites and the Services, please note that your personal information will be transferred, processed, and stored in individual countries in the Americas region that may and may (but are not limited to) be shared in individual countries in the Americas region as the European Union, all in accordance with this Privacy Policy. The data protection laws in the British Virgin Island may be different from, and may not be as comprehensive as, those in your country. By using the Applications, the Sites and the Services, you are consenting to the transfer of your personal information to facilities located in the Americas region and the European Union and the collection, use, storing and sharing of your personal information in accordance with British Virgin Islands laws.

Contacting Us

If you have any questions about this Privacy Policy or the Terms and Condition, please contact Sports Betting™ via email at [email protected].

PLEASE DO NOT SEND ANY SENSITIVE INFORMATION TO US VIA UNENCRYPTED EMAIL. Also, please note that we will need to verify and authenticate any emailed requests for access or changes to your personal or account information.

Copyright © Northern Direction Limited, DBA Sports Betting™ 2013. All Rights Reserved. Sports Betting™ is not affiliated in any way with professional sports leagues, professional sports teams, athletics organizations, non-profit athletic organizations, sports federations or the sports governing bodies. Product names, logos, brands or other trademarks displayed or referred to within Sports Betting™ are the property of their respective owners and do not represent any affiliation, sponsorship or otherwise with Sports Betting™.